Get fast and easy access to your bank of Instagram hashtags.
Good use of Instagram hashtags is absolutely essential when it comes to being discovered by your target audience.
What many people don’t realise is that you can use up to 30 hashtags per post. That’s potentially 30 different ways to get the attention of potential customers.
Tracy Harris of Mums with Hustle recommends creating a “bank” of hashtags and storing them on your phone for easy access when posting. She’s not an Instagram Queen for no good reason – this saves so much time!
I’ll be writing a post very soon on how you can best develop your hashtag bank to get in front of your target audience. In the meantime, you can save time by posting the ones you already (hopefully!) find yourself using on a regular basis…
If you have an iPhone, you can create keyboard shortcuts
- Open up the “Settings” app
- Select General > Keyboard > Text Replacement
- Tap the “+” in the top right-hand corner
- In the “Phrase” field, put in all your hashtags
- In the “Shortcut” field, type in the word you want to be replaced by the phrase. This could be as simple as “hashtag”, so when you type that in you get the option to paste your whole hashtag bank. Don’t forget to save it!
You’re done! Whenever you now type that shortcut, you can replace it with the bank of hashtags you’ve designated in the predictive text. Just tap on the space bar.
If you have an Android phone, use your Notes App
This isn’t quite as quick as being able to use keyboard shortcuts, but Android doesn’t really have this option just yet. However, it only takes a few seconds more. It’s the option I use, and it’s really quick and easy.
- Open up your Notes app, and type out your Instagram hashtags. Save them under a title so it’s easy to identify (this is especially useful if you want to use different hashtag banks for different types of post). I manage a lot of client accounts too, so this is a good way to stay organised.
- Next time you write a new post in Instagram, go to your Notes section before selecting “post”. Go into the note containing your hashtag bank, double-tap and choose “select all”, copy and go back to your Instagram post.
- As soon as you’ve published your post, open it up and paste the hashtags in the first comment. Done!
Don’t forget to keep track of how your hashtags are performing.
Checking your Instagram hashtags regularly is a good way to gauge which ones are working or not. For example, my target audience is small business owners, many of which are mothers. My posts regularly make it into the “Top Posts” search results for hashtags such as #mumsinbusiness, #smallbusinesshelp, #girlsbossau and #workingmum.
However, other Instagram hashtags I’ve tried, such as #solopreneur (which by the way is a phrase I HATE but as the time of writing had 384,190 posts using it, so it was worth a try to see if my target audience was using them!) just weren’t working for me so I discarded them.
It’s definitely a trial and error activity, but WELL worth it. There have been some posts that I’ve done recently which have made “Top Posts” for 18 of my 30 Instagram hashtags!
Need some help?
I can help you create a kick-ass Instagram hashtag bank for you to get in front of your target market, along with a number of other social media services. Contact me for more information.
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